Dr. Sabine Wölbl, MBA MSc
I don't approach AI transformation from the technology. I approach it from the decisions.
- Strategy.
- Leadership.
- Governance.

About
For more than 25 years, I have worked with companies on strategy, leadership and organizational development – as founder and managing director of Potenzialfinder.com, as a management consultant and as a university lecturer.
Today I focus on one question: How do leadership teams make better strategic decisions in times of AI, uncertainty and transformation?
With the KI-Strategie-Loop® (AI Strategy Loop), I have developed a framework that combines strategy, leadership, governance and knowledge management into one approach that holds up in practice. As a sparring partner, I work with executives and leadership teams across Germany, Austria and Switzerland.
Three worlds
Practice, research and teaching.
Practice
25+ years of consulting, AI coordinator for the commercial service providers at the Upper Austrian Chamber of Commerce (WKO), 18 trade groups, 75+ companies advised.
Research
Strategic decision-making, Strategic Tensions, AI leadership, knowledge management.
Teaching
Lecturer at the University of Salzburg, Seeburg Castle University and the University for Continuing Education Krems.
At a glance
Developed in practice. Grounded in research.
Strategy and leadership
Creator of the KI-Strategie-Loop® and the Leadership Performance Framework®.
AI Governance
ISO/IEC 42001 AIMS auditor, AI Manager, AI Security Officer.
Consulting
Certified Management Consultant (CMC), Certified Digital Consultant.
Research
Doctorate on intellectual capital reporting in SMEs, research on strategic leadership performance and on tensions in decision-making under uncertainty.
The KI-Strategie-Loop® builds on the Leadership Pattern Language and the Leadership Performance Loop, which I developed during my master's studies at Danube University Krems. My doctorate at Johannes Kepler University (JKU) Linz on knowledge management and intellectual capital reporting forms another methodological foundation: AI transformation always involves organizational knowledge, the ability to learn and the ability to decide.
Dossier
All my work at a glance.
My expertise
Where I help you move forward.
AI readiness and baseline assessment
Strategy Sprint: AI Clarity
Learn moreStrategic AI alignment
Strategy Sprint: AI Compass
Learn moreAI potentials and use cases
Strategy Sprint: AI Opportunity Finder
Learn moreAI governance and accountability
Strategy Sprint: AI Guardrails
Learn moreKnowledge management and AI
Strategy Sprint: Knowledge Treasure
Learn moreLeadership and organizational development
Strategy Sprint: Leadership for the Future
Learn moreAI roadmap and implementation support
Strategy Sprint: AI Roadmap
Learn more